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Business & Economy: in this section we focus on key macroeconomic trends, developments in the world of business and the financial attitudes and behavior of consumers.

Data Snapshot

% of respondents who feel a lot of anger when thinking about their country today: Big business maximizes profit at the expense of community and consumers


Source: Global MONITOR 2012

Good business is doing good

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Trend & Tonic

Our trends & culture blog

13 June 2013

Sometimes the right thing for a brand riles up the wrong people. That’s what happened with the Cheerios ad featuring a multi-racial family.

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The Future Shopper

5 June 2013

Henry Tucker, Deputy Managing Director at The Futures Company and Steve Mader, Director of Digital Retail at Kantar Retail explore how changing shopper attitudes and technology are re-shaping retail.

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WPP Atticus Awards 2012

5 June 2013

Our Future Perspective, ‘Unlocking new sources of growth: How to find new value in new places’, has just won the WPP Atticus Grand Prix Award for original thinking

Top 50 global brands

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Trend & Tonic

Our trends & culture blog

14 May 2013

Kantar Worldpanel recently released their 2013 Brand Footprint report.

“Chicas Bondi”: Argentine everyday beauty

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Trend & Tonic

Our trends & culture blog

23 April 2013

“Chicas Bondi” is a photographic project fed by Instagram, Facebook, Twitter and Tumblr, which has recently generated national coverage and controversy in the media.

US economic snapshot: March 2013

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Trend & Tonic

Our trends & culture blog

11 March 2013

February saw the net addition of 236,000 new jobs (10,000 public sector jobs lost, 246,000 private sector jobs gained), bringing the unemployment rate down to a 4-year low of 7.7%.

You're invited to a Trends Party

TrendParty

US MONITOR LIVE

7 Signals from the edge to watch in 2013

26 February 2013

Trend & Tonic contributors invite you to celebrate the 1-year anniversary of Trend & Tonic as they walk us through the now and next of all seven trends at this Futures Company house party.