In this FutureView LIVE, Kantar Futures executive chairman J. Walker Smith takes a look at where things stand and where things are headed. In particular, he offers strategic guidance, outlining and exploring the imperatives for success in a marketplace of smaller worlds where the first priority of consumers has flipped from authenticity to allegiances.
The combination of slowing economic growth and high volatility creates a dual challenge for businesses. We need to look for growth in different ways. So we need to think differently about how we approach future innovation.
The marketplace is splintering—not with a whimper but with a bang. The diversity of tastes, values, ideologies and lifestyles has exploded. Niches are the new scale. Differentiation and innovation are… Read More »
Shaping the Future of Travel goes beyond standard segmentations to explore polarization in behavior and motivation.
In this biannual FutureView LIVE Webinar, Executive Chairman J. Walker Smith spotlights what's really going on in the marketplace and the critical new imperatives that the fear of no change brings to brands and business planning.
Kantar Retail’s analyst team has gathered to give our initial views on both short-term and long-term exposure to the effects of Brexit on a retailer by retailer basis.
Kantar Retail's latest edition of Breakthrough Insights covers the best analysis from the first half of 2016.
by J. Walker Smith, Andrew Curry, Joe Ballantyne and Mark Inskip Slower growth is the new normal for the global economy, and it has business leaders worried. The fear is… Read More »
Presented by Aon Hewitt, National Business Group on Health and Kantar Futures New Perspectives. New Experiences. With all the complexities of the U.S. health care system, people consuming health care services… Read More »
In celebration of their 100th anniversary, American Express Travel explores the future of travel with Kantar Futures.
In the year just past, America’s fault lines of race, class, ideology and villainy rumbled menacingly. Combined with last year’s bitter winter and balmy December, weak stocks and wobbly… Read More »
This is a version of a talk I gave in Helsinki at Teknologia ‘15, based on the work on High Value Work that I have have done at The Futures… Read More »
How employees can engage with high value work The business case for high value work is straightforward: it creates value for everyone. Businesses, employees and society all benefit from high… Read More »
As much as technology is enabling marketers to get closer to consumers, it is also enabling consumers to push further away from marketers. Increasingly, programmatic marketing to reach individual consumers… Read More »