Unfortunately, Millennials rank among the lowest participants in Credit Unions of any generation.
It’s for this reason that we have created a custom insights package specifically designed to help credit unions understand, leverage and, ultimately, profit from the Millennial generation.
The “Winning with Millennials,” infographic on the right, highlights how the Millennial generation is uniquely primed to become an engaged, profitable customer for years to come. But success with Millennials won’t happen without developing a deeper understanding of this generation’s personality, passions and priorities.
Source: 2015 U.S. Yankelovich MONITOR