Don Abraham

Don Abraham

President of Consulting Services

Don Abraham President of Consulting Services at Kantar Futures, where he leads a diverse team in helping business leaders to think differently about the future and where to find growth for their business.

His work has spanned most verticals, where he has developed and deployed Future Playbooks for leading corporations and brands including Campari, Citi, Clorox, GlaxoSmithKline, H&R Block, International Flavors & Fragrances, Mastercard, The Ford Motor Company, UnitedHealth, UCB, and Virgin. In addition, Don regularly works with business leaders and Boards on how to envision the future, think about discontinuities and threats, and how to shape business strategy with a future lens. His focus on applied foresight has resulted in breakthrough success for clients, many of whom have driven M&A activity, new product development research and investment, and reframed and allocated R&D investments off the actionable and easily deployed outputs from Kantar Futures.

Don joined Kantar Futures after driving the development and growth of the consulting practice at Social Technologies. At Social Technologies, Don ran the business development process, lead many of the custom engagements, and developed a global practice in foresight for many of the world’s leading companies. Before that, Don was a Senior Manager at a Ernst & Young’s Center for Business Innovation, a leading think-tank that produced world-class perspectives on the future of business.

Don has also been a leading force in the growth and global expansion of the Product Development and Management Association (PDMA) where he has been a Director, international conference leader and keynote presenter, and worked to launch the New Product Development Professional certification program.

Don loves his work and his team, but loves sailing and his family more. When he’s not traveling for work, he is either on the water, talking to his 9-year old twins about sailing, or watching them do something awesome.


Phone +1 (212) 896 8110

Email don.abraham@kantarfutures.com

Location New York, NY