U.S. Subscription Service
Kantar Futures’ U.S. subscription helps businesses anticipate change with confidence. By providing an ongoing flow of strategic insights into the key drivers of change, macro shifts and emerging consumer motivations, we keep our clients on the leading edge of change, provide a total consumer view and deliver on-demand guidance for the business questions that matter most in the future.
We support our perspectives through a mix of on-the-ground observations from our cultural streetscapes network and rigorous analysis of our quantitative surveys with a special focus on youth and multicultural consumers, where leading-edge change often originates.
The Big Picture
Drivers of Change
shaping the marketplace
for future growth
analysis for a total consumer view
The U.S. Subscription insights were “the driving force behind our big idea.”WARC Case Study
Cannes Creative Lions, Creative Effectiveness Awards
Unilever Dove Men + Care