Our Thinking

Tag: Business Model

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Strategy

New Rules of Innovation

The combination of slowing economic growth and high volatility creates a dual challenge for businesses. We need to look for growth in different ways. So we need to think differently about how we approach future innovation.

Branding and Marketing, Demographic Trends, Macroforces (Technology/Economy), Strategy

Defying Gravity:

Sources of Growth in a Slower Growth Global Economy

by J. Walker Smith, Andrew Curry, Joe Ballantyne and Mark Inskip Slower growth is the new normal for the global economy, and it has business leaders worried. The fear is… Read More »

healthclub

Demographic Trends

The Uber-all Economy

Health club loyalty in the new economy Imke Schuller of Kantar Futures reports on health club loyalty in the new economy The world’s biggest provider of accommodation does not own a… Read More »

Uber all business model

Strategy

The Uber-all economy: A challenge to traditional business models

Uber is the poster-child for the future of consumer businesses. as a car service, it is not only remaking transportation but pioneering a new way forward for all categories. J.… Read More »

21st Century Business

Strategy

The 21st Century Business

Planning for success in a changing world The corporation is at a crossroads. The businesses that we have grown up with and the business models that underpin them face deep… Read More »

Our Thinking

Strategy

The Pivot to Passive

The waning hold of consumer control and the shift from screens to sensors The pivot to passive is the future of consumer digital technology, and with it will come a… Read More »

Consume Less

Branding and Marketing

Brand Marketing And The New World Of Less

Less is the future. Some of what’s less is structural. We are facing natural limits of critical resources including key metals and minerals, water, land proximate to economic hubs, and cheap energy supplies. Threats… Read More »

Galaxy

Branding and Marketing

Brand Marketing and the Future of New Media

These days, we tell ourselves that we are living in an era of new media. True enough, although maybe not quite so true as we like to think. It all… Read More »

Understanding Sources

Branding and Marketing

Understanding new sources of growth

Written by Andrew Curry, Director, Kantar Futures Finding and developing new markets is one of the core activities of business. Looking for growth is more challenging in a post-crisis world where… Read More »

New Rules for Retail

Strategy

New Rules for Retail

Written by Andrew Curry, Director, The Futures Company In our report on The Future Shopper, The Futures Company collaborated with Kantar Retail to tell the story of how shoppers, and… Read More »

Category Killers

Branding and Marketing

Brand Innovation: The Best Category Killer

A recent Wall Street Journal headline stopped me in my tracks: “Is Innovation Killing the Soap Business?” When I put this story down, I was even more confounded. Could it… Read More »

The Kinship Economy – TEDx Transcend

Strategy

The Kinship Economy

J. Walker Smith, Executive Chairman of Kantar Futures The Kinship Economy: Profiting from Process, People & Purpose The consumer marketplace is in flux as never before; we’re not just talking about… Read More »

Privacy

Macroforces (Technology/Economy)

Privacy

Why privacy matters Over the next 10 years, the intelligent use of data will become one of the biggest competitive advantages a company can have. At the same time, the… Read More »

Unlocking New Sources of Growth

Strategy

FutureProof: Unlocking New Sources of Growth, Kinship Economy & More…

by Andrew Curry Growth and development are an overarching focus of business. The climate for growth in the 21st century is also changing, as resource pressures push up costs, and… Read More »

Understanding Sources

Strategy

Unlocking New Sources of Growth

Introduction: New sources of growth Growth and development are an overarching focus of business. This is true even for businesses that are not looking to expand; products and services that… Read More »